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WhatsApp Conversations 💬 â€“ HubSpot Integration: The Benefits

Posted by ProsperoHub on November 15, 2022

The newest integration launching today means you can manage WhatsApp conversations with your customers directly on HubSpot!

What does this bring to customers?

Our communications with customers are best how and when they need. WhatsApp for many customer represents a convenient and familiar mode of contact that caters for the need for direct communication far better than email.

2 million users globally use WhatsApp, so this integration brings with it new opportunities and reach.

You can include WhatsApp messages in HubSpot workflows, for example as a welcome message or an automated follow up to a query. These are designed so customers can respond, meaning you are encouraging a two-way conversation with your clients.

Also, there is the ability to share attachments with your customers – both ways! So not only is it a good addition for marketing and sales messaging, it is also a great addition for your service team to respond to any queries or complaints quickly and efficiently to be sure that you keep delighting your customers.

Furthermore, the central storing of conversations in HubSpot mean that all conversations are accessible for your relevant teams, meaning collaborative working in the event of sickness or absence is a breeze.

Having issues setting it up? Our tech team are on hand to help.

Want advice on how to best include this newest integration into your marketing strategy? Our marketing team are here to help.

Topics: HubSpot Sequences, Content Marketing, HubSpot

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