According to HubSpot, 88% of video marketers reported that video gives them a positive ROI.
Video marketing was the most consumed type of content in 2020 - but it's not just for the serial Tik-Tokers or self-promotion on LinkedIn - 92% of B2B marketers say video is an important part of their marketing strategy, with 88% finding that video gives them a positive ROI.
B2B organisations need an effective video marketing strategy. If you aren't creating video, you're depriving the 86% of people who want to see more videos from brands in 2020 (Weidert) - and the chance to speak to potential prospects on a 1-1 level.
Without a strategy, your marketing and sales teams could be sacrificing valuable time and money creating videos that don't bring any return on investment.
Video marketing has transformed sales and marketing - it can be implemented into the majority of strategies for effective lead generation.
Is your current sales and marketing strategy lacking personalisation, uniqueness and impact? Then incorporating a B2B video marketing strategy could completely transform how you interact with potential customers.
As a Vidyard partner, we can give you access to the latest features, and help you build a highly engaging video plan into your sales and marketing strategy. Use video for email, direct messages, social posts, and much more - high-quality videos will convert.
When you use Vidyard through ProsperoHub, you can truly unlock the power of video. You benefit from key insights to video marketing, including learning how to use video in the sales process, developing a YouTube strategy, best practice for video SEO, how to write an effective script for video, and best practice for video production.
Use video to get your usual messages across in a more personal, effective manner. Build a strategy around your existing sales and marketing tactics and incorporate video for a personalised touch to attract and engage prospects.
By working closely with our experts at ProsperoHub, you will learn how to produce strong videos with unique features that prompt a response. From planning, to scripting and recording, we'll work with you to get your message across.
Find new revenue through other means. Video is a more engaging form of marketing, therefore it's likely to attract more interest from those who want to learn more about your brand.
What is Video for Sales? How to improve your communication at every stage of the buyer’s journey? What are the best practices and how to convert prospects faster? Watch our free masterclass and learn new ways of engaging with your audiences at any stage.
You will learn:
At ProsperoHub, we have plenty of experience producing all forms of content. Video is a form of content that can be used to build trust, add value and make it easier for your prospects to make a purchasing decision.
Let's start a conversation to find out how you can incorporate a video marketing strategy that generates more revenue to your business.