Acquiring new customers costs five times as much as customer retention. A 5% increase in customer retention, however, can increase business...
Revenue operations (RevOps) strategies align teams across a business to work towards the same goals and drive revenue.
Revenue operations (RevOps) strategies use automated CRM software, such as HubSpot, to help teams across an organisation align and make decisions ...
In the digital world, it is essential that your sales team is effectively equipped to manage sales outreach to a vast number of contacts at once....
Increasing customer retention by just 5% can grow your revenue by up to 75% - Forbes.
"There is a need for all businesses to think of digital-first outreach as a fundamental part of their sales and marketing approach.” - Interview...
Successful inbound sales and marketing is all about the marriage of context and content. Your tools only work as well as you use them.
Sales professionals have experienced a drastic shift towards digital-first approaches in recent years and, as a result, have made an additional...
Neil Ritchie, Co-CEO at ProsperoHub, shares his experiences, insights, and advice on the industry-wide shift towards digital-first approaches...
Colin Abercrombie, Co-CEO at ProsperoHub, shares his experiences, insights, and advice on the industry-wide shift towards digital-first approaches...
"Without the right CRM system, 70% of all marketing leads are never converted to sales." - Pardot An agile CRM Solution is the difference between...
Account-based marketing (ABM) is a key method for both B2B marketers and sales professionals.
