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Contact management strategies are essential to effectively utilise your contact database. Even a vast database doesn’t provide much use in your...

Colin Abercrombie, Co-CEO at ProsperoHub, shares his experiences, insights, and advice on the industry-wide shift towards digital-first approaches...

In part II of our blog series hosted by Colin Abercrombie, we explore the process of deploying a CRM platform within a professional services firm....

Do you ever spend chunks of your days working through complex problems only to realise later there was a hack that could have saved you all that...

Implementing a Customer Relationship Management (CRM) platform like HubSpot isn't a job done easily overnight. Harnessing the full power of your CRM...

68% of businesses report struggling with lead generation (CSO Insights). In theory, this should be a much simpler task with a CRM - but if yours...

Marketing isn’t just about a single interaction - an email, an online ad, or a live chat conversation. It’s about building an entire customer...

Part III in our blog series from Colin Abercrombie ProsperoHub's Director, discusses how to get immediate value from your CRM System. A Chartered...

For a sales person, the chances of reaching a prospect on the first attempt and having them readily agree to part with their cash, are extremely...

This blog post is first in a series by Colin Abercrombie, ProsperoHub's Director & Co-Founder. A Chartered Accountant for over 30 years, having had...

Have you ever purchased a CRM solution only to be left wondering whether the purchase was worth the financial outlay? Senior managers have long...